|1966 Christmas Morning|
My Barbie Fashion Shop
all wrapped up behind Me,
and my Barbie Keys to
Fame game in front of me.
|Front of the Box|
This cardboard structure is everything girls dream about when playing Barbie; shopping, fashions, spending time with friends, and going to a fashion show.
|From the Outside Looking In|
|Invitations, Modeling Cards and Magazines|
|All Set Up!|
The set included a sign announcing the fashion show and a 16 page instruction booklet. The yellow cardboard floor folds up and has a strap so the items can fit easily inside for storage, and also makes for a handy carrying case. The set measures 38x24x17, and originally sold for $4.47.
The Fashion Shop was produced in 1963 (as stated on the back of the box) and was on the market for several years. The 1964 Sears Christmas catalog calls it a Fashion Salon, probably because the front of the box reads “Complete with modeling salon and elegant furniture and fittings” just below the words “Barbie’s Fashion Shop by Mattel”. The box front also shows Mattel’s famous slogan “You can Tell It’s Mattel…It’s Swell!”
|1964 Sears Christmas Catalog|
This great piece of American toy history is one of the more popular items for collectors. I sure like mine!