Saturday, March 5, 2016

Barbie of the Month: Walking Jamie

In 1970 Sears released the exclusive #1132 Walking Jamie doll.  She was never available in the Mattel Catalog.
 



Jamie came with a choice of three hair colors; blonde, brunette and titian, which was styled in a shoulder length flip.  She had brown eyes and rooted eyelashes.  On Jamie’s back she had a button.  When pressed, her legs would move, her arms would swing, and her head world turn as she walked. 


Button on Jamie's back

 


 
Jamie is marked: ©1967 Mattel, Inc./U.S. Patented/ Pat' d Canada 1967/Other Pat's Pend/Japan
 
Original Box

In her original box, she was dressed in a yellow, pink and orange knit mini dress, with a matching belt, yellow panties, and orange calf length boots.  A sheer pink nylon head scarf tied in her hair completed the outfit.  There was a clear plastic X stand as well as a fashion booklet.  She originally retailed for $4.97 in the Sears catalog.
 
 

Walking Jamie



Jamie also had two gift sets which included a Jamie doll.
The first was #1584 Jamie Furry Friends Gift Set (1970-71) which retailed for 8.99 in 1970 and $7.99 in 1971.  The stand-alone Jamie doll was reduced by $1.00 in 1971 as well.  The set came with a fuzzy orange coat with attached belt, matching hat, her original outfit (dress with belt, pink head scarf, yellow panties, and boots) gray poodle, pink collar and leash, dog dish, white bone, box of dog food, and pink bow shoes. 
 
Jamie Furry Friends Gift Set


Sears Ad

 
The second set, #1247 Jamie Strollin' in Style Gift Set from 1972, is not listed in the 1972 Sears catalog.  That makes me to believe it may have only been available at Christmas time in the Sears store (the stand-alone doll wasn’t listed in the catalog in 1972 either, but I did read the doll was available by mail-order through the fall).  The gift set included the doll wearing a red, blue, and yellow knit dress with crocheted blue belt, matching red calf length boots, and a blue sheer nylon head scarf.  Also included in the box was a second outfit which consisted of blue bell-bottom knit pants, with a matching blue and yellow knit top.  Blue pilgrim shoes completed the outfit.  Jamie also had a white poodle with a blue collar and a blue and yellow ball.


Walking Jamie Strollin' in Style Gift Set
Not shown: Blue pilgrim shoes. (Photo courtesy of Catherine)
 

Strollin’ in Style is by far the most difficult of the two gift sets to find complete, and it usually commands a higher price on the secondary market.
The only clothing that was made specifically for Jamie were the items packaged in her gift boxes, and the clothing she wore in her original box.  Fortunately, Jamie was the same size as Barbie and could wear all her beautiful fashions as well.
 

 



Jamie did have two Sears exclusive doll cases that were made for her in 1971; Jamie’s Party Penthouse, which was a luxury apartment that also could hold four dolls (it retailed for $9.99), and Jamie’s Studio Apartment, which opened into a room of her own, and could store one doll (it retailed for 4.49).


Jamie's Party Penthouse
 
Jamie's Studio Apartment Case



 
With the decrease in price after only one year, Walking Jamie probably wasn’t the doll kids were asking for.  But forty-six years later she is the doll collectors are wanting!

 



8 comments:

  1. The Walking Jamie gift set is shown on page 107 of the Simpson Sears Wish Book from Canada. She is shown in the red checked dress, the blue pants suit and a poodle dog, but not in a gift box. Hope this helps.

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  2. I just found 3 Jamie dolls at an antique mall! one of the heads is on a TNT body.. so I suspect it's a mismatch. the other two are on walking bodies as you pictured above. Both torsos have some amount of weird damage that looks like whatever clothing they were wearing might have melted or reacted with the hard plastic torso. it is a whitish stain and almost like etched into the plastic torso. have you ever seen this before? I've collected a lot of vintage dolls and haven't seen this before.. but I realize as a Sears exclusive and as a walker, maybe that doll was made out of a slightly different material? I tried washing it and the discoloration didn't budge one bit. just curious if you have seen anything like that on the Walk Lively dolls? thanks!

    ReplyDelete
    Replies
    1. Yes, the Jamie doll with the TNT body is a mismatch. She never had a TNT body. As for the whitish stain, I suppose something could have melted on to her body. I haven't seen that on a Jamie doll before. Sorry.

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  3. I believe I have a Jamie doll here but she does not have the Japan on the back. Were their reproductions made? Everything else appears the same.

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    Replies
    1. There were no reproductions made of Jamie yet. Someone may have switched her body with a different one.

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  4. Hello I have a Jamie doll. What is she worth? I'm not sure she's a walking Jamie. Thanks,Yolanda

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  5. Thank you so much for this post! I just found a Titan Jamie with both outfits and a doll case at a thrift store. Your blog post is the only thing that I was able to find out identify her right off the bat. Luckily I recognize that she was a Titan Mattel doll that I didn't recognize and therefore news she was important and I picked her up right away!

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